How to use DM on Twitter.

How to use DM on Twitter.

This is going to be a really short post (I hope). A topic that came to mind as I was working out a proposal for a client. I realise some people are still unaware on how to effectively use the Direct Message feature on Twitter. Or rather, I should say many still think of Twitter as a “broadcast” tool. And uses the DM like a “personalised broadcast tool”. *shakes head* Let’s get back to basics. How word-of-mouth is disseminated on Twitter When a tweet is being sent out, you will…

Most Popular This Year – Twitter, FanFou, JiWai and DiGu!

Most Popular This Year – Twitter, FanFou, JiWai and DiGu!

I was doing some research and browsing Chinese social sites for the past few days. Came across this article and I thought it’d be interesting to translate it into English for the greater reading pleasure of the larger population. (Translated from Original Source Here) Are we entering the era of mico-blogs this year with Twitter, FanFou, JiWai and DiGi? In 2009, when the negative news of professional blogs, faced with pains of survival, retrenchment, transferring of ownership and difficulty in finding a financial model are surfacing, a different type of…

How to do #followfriday wrong & be unfollowed.

How to do #followfriday wrong & be unfollowed.

#followfriday is THE day in Twitterverse where everyone expresses their gratitude and reciprocate by recommending the good folks to follow. It has since become the most anticipated day of the week on the microblogging network. People are eager to impress, suck up to and look appreciative. Of course, Twitter is filled with many truely sincere folks, but there are also some just hoping to rip off from the community. And to assist you in falling into this evil cycle, here’s how to do #followfriday wrong and be successfully unfollowed. Blast…

Personal Branding in the Digital Age

Personal Branding in the Digital Age

My second article with Lianhe Zaobao was published on 17 May, 2009 without my knowledge. Luckily I manage to get a copy of it from my colleague. The article provides an overview and introduction of importance of Personal Branding and how it can potentially tap on digital media as a platform. What you read here is a brief take only, which a detailed account would probably not have adequate space on print as I would have wished. Here’s a brief translation of the article for your reading pleasure. Personal Branding…

3 Quick Tips on Managing Negative Information

3 Quick Tips on Managing Negative Information

Many companies are wary about joining the social media because they have no idea how to manage negative information and news. A digital crisis can come like a typhoon and most companies are not armed for it. Although it would probably take an entire book to explain how companies can best deal with the digital sphere. I have summarised 3 most important points here to helping your company manage negative information and feedback. Timely : Have a clear internal process on management of a digital crisis within the organisation. Most company…

Good Post – Meet the brands that ‘get’ Twitter

Good Post – Meet the brands that ‘get’ Twitter

Came across this article in iMedia Connection, which further affirms and better explain the points that I was trying to make about companies and brands using Twitter. I can’t remember, but I think this is like the 1000001th time I’m saying this, but Twitter is not a noticeboard. It was created to be a conversational tool and still is. Don’t complain I’m naggy but social media is all about bridging relationships and selling, shouting, flashing don’t work. Just a gentle reminder. =) READ NOW! : Meet the brands that ‘get’ Twitter

Lack Of Crisis Management Is A Crisis Unmanaged.

Lack Of Crisis Management Is A Crisis Unmanaged.

Hear hear… After the Domino’s effect, it has become ever more obvious that Crisis Management is one of the most important function of every PR person in a company. In the digital age today, it is almost impossible to take absolute control of every individual and tiny bit of information. Many a times, the bad PR would have found its way into the mass faster then you can say, “SXXX!”. And just in case you missed all the action, Adage gives an overview on the “cheese in the nose” incident…

How companies are using Twitter – Big & Small Ways

How companies are using Twitter – Big & Small Ways

  I was quite pleasantly surprised today. Just a couple of hours ago, I received a tweet from @marcbollinger. And he signed off as GM of Midphase, which is my host. Just this afternoon, I was complaining about my email having problems. Apparently, he did a search for “midphase” and reached out to lend a hand to the customers who are on Twitter. My my… am I impressed. I had been a long time customer of Midphase and have always enjoyed their prompt and polite customer service. However, the hosting…

Getting from 0 to 1000.

Getting from 0 to 1000.

       @paddytan was asking me today, now that everyone is jumping on twitter, has blogging dip in trend? Well, the conversation has prompted me to write this posting.     Twitter celebrated its 3rd Birthday last weekend and I also celebrated my 1000th follower on the same day. 1000 follower may seem like no big deal to many Twitter-celeb (even a cat @sockington has 200,000 followers!) But the journey from 0 to 1000 could potentially be the hardest learning curve for any tweep or aspiring tweeter. How can you, without using a…